Theory and management of collective strategies in international business : the impact of globalization on Japanese-German business collaboration in Asia
1. Introduction -- 2. Forms of international business: Theoretical foundation and characteristics -- 3. The collective internationalization strategy: A theoretical approach -- 4. Objectives and motivation for collective strategies -- 5. Success factors for and problems with collective internationalization strategies -- 6. Implementation of collective internationalization strategies -- 7. Characteristics and motives of Japanese-German third-country collaboratioin in East and Southeast Asia -- 8. Conflicts and elements of success -- 9. Conclusion
- 著者
- Haak, René
- 出版社
- Palgrave Macmillan
- 発売日
- 2004年1月発売
- 価格
- 価格未定(税込・書誌情報提供:openBD)
- ISBN
- 9781403911278
発売済み