Generation Y in consumer and labour markets

Introduction -- Generational cohorts and the emergence of Generation Y -- Generation Y and society: values and defining moments -- Generation Y and the market environment -- Generation Y and the social environment -- Generation Y as consumers and coworkers

著者

Parment, Anders, 1972-

出版社

Routledge

発売日

0000-01-01

価格

価格未定（税込・書誌情報提供：openBD）

ISBN

9780415886482

発売済み