The Long Tail of Tourism : Holiday Niches and Their Impact on Mainstream Tourism

The 'long tail' of holiday offerings implies dramatic shifts in the sector's concentration levels and its competitive dynamics. In order to examine the applicability and validity of this scenario, a number of key holiday niches are examined in terms of their demand development, supplier landscapes, operational challenges and future potential.

著者

Papathanassis, Alexis

出版社

GWV Fachverlage GmbH

発売日

2011-04-18

価格

価格未定（税込・書誌情報提供：openBD）

ISBN

9783834930620

ページ数

232ページ

発売済み