2014年1月30日発売の新刊一覧

Learn iOS App Development is both a rapid tutorial and a useful reference. You'll quickly get up to speed with Objective-C, Cocoa Touch, and the iOS 7 SDK. It's an all-in-one getting started guide to building your first iPhone or iPad app. You'll learn best practices that ensure your code will be efficient and perform well, earning positive reviews on the iTunes App Store, and driving better search results and more revenue. The iOS 7 SDK offers powerful new features, and this book is the fastest path to mastering them--and the rest of the iOS SDK --for programmers with some experience who are new to iPhone and iPad app development. Many books introduce the iOS SDK, but few explain how to develop apps optimally and soundly. This book teaches both core Objective-C language concepts and how to exploit design patterns and logic with the iOS SDK, based on Objective-C and the Cocoa Touch framework. Why spend months or years discovering the best ways to design and code iPhone and iPad apps when this book will show you how to do things the right way from the start? * Get an accelerated treatment of the core fundamentals of Objective-C. * Develop your first app using Xcode's advanced interface design tools. * Build your first iPhone app using the code that you're given as you walk through this book. * Finally, debug and distribute your first app on Apple's iTunes App Store. Learn how to create apps for any model of iPhone, the iPod Touch, the iPad, or build universal apps that run on all of them. After reading this book, you'll be creating professional quality apps, ready to upload to the app store, making you the prestige and the money you seek! What you'll learn * Develop simple to moderately complex iOS apps. * Add sound and iPod music playback, the camera, and photos to your app. * Connect your app to the world through internet services, peer-to-peer networking, social networking, and cloud synchronization. * Plug into the latest mobile technologies: maps, GPS, accelerometer, gyroscope, and compass. * Polish your apps with elegant animation and effortless navigation. * Improve your app's quality with core design patterns and best programming practices. Who this book is for This book requires no prior iPhone or iOS app coding experience, but some comfort with programming in general is assumed.

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Hamlet is the most often produced play in the western literary canon, and a fertile global source for film adaptation. Samuel Crowl, a noted scholar of Shakespeare on film, unpacks the process of adapting from text to screen through concentrating on two sharply contrasting film versions of Hamlet by Laurence Olivier (1948) and Kenneth Branagh (1996). The films' socio-political contexts are explored, and the importance of their screenplay, film score, setting, cinematography and editing examined. Offering an analysis of two of the most important figures in the history of film adaptations of Shakespeare, this study seeks to understand a variety of cinematic approaches to translating Shakespeare's "words, words, words" into film's particular grammar and rhetoric

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African Americans in the History of Mass Communication offers a variety of stories focusing on how African Americans use the media to educate, advocate, empower, and serve others. Stories ranging from the Civil War to the Civil Rights Era, which include different forms of media from cinema and music to newspapers and public relations, offer perspectives that have yet to be told. The book's concluding chapter includes personal accounts from several of its contributing authors detailing how they researched their chapters. These accounts offer questions designed to generate thought about scholarship and history. Students may use these anecdotes as guides for their own research.

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